Advice on how to use Social Media Marketing for your Dorset Business. Poole and Bournemouth represent our biggest client bases.
The first question you should be asking yourself is, what do you want to get out of your social media platforms this year? Do you want to increase your brands' awareness? Achieve better engagement? Whatever your goals, your goals will define your social media marketing strategy and how much time you will need to dedicate to your social media campaigns. So let's go through some of the things you'll need to consider for your social...
With Christmas just around the corner, hopefully, by now, you'll have gotten your social media posts planned, created, and scheduled throughout the Christmas holiday. If not, you have a couple of days to get some sorted! Here are a few quick options you can pick from that can help boost your engagement on your social media channels over the next week or so. Update your profile images Add a little bit of Christmas spirit to your...
If you are a business owner then it’s impossible to ignore the impact social media could have on your business. If you aren’t aware of this then you need to get acquainted fast as you could be missing out on potential new business. If you already spend money on advertising in say magazines, local papers or radio stations then it’s worth investing some of that budget into an online social media campaign. Whilst it’s...
Social media marketing can be a great tool to help build brand awareness, traffic and interact with old, new and potential customers. Placing content about your product or the service you provide in front of people at a specific time can generate business and leads. However people don’t like to be bombarded with buy me, buy me status updates or Tweets on a daily basis. There is a fine line between providing helpful...
Interacting with Twitter hours and joining relevant conversations can be a great way to grow your business and set you apart as somebody worth listening to in your chosen arena. Twitter hour? What? What’s a Twitter Hour anyway? A Twitter hour is an event set up on Twitter that allows users to contribute by using a # (hashtag) to a conversation that is held at a specific date and time. The hashtag usually explains what...
Part of any business is the ability to reach out to customers old and potentially new- and as such Social Media Marketing has never been more important. Done right, it can be the kingmaker between success and failure for you and your business. But Social Media Marketing is more than just putting things on social media- whether that’s Facebook, Twitter, Instagram or other services such as Youtube or Pinterest. Just in the UK alone, 45%...
I'm getting ready to host the Theo Paphitis #SBSWinnersHour tonight and as I'm ahead of schedule, I thought I'd type up my thoughts in the hope that they help a future host. Why hosting a Twitter Hour is great In case you haven't worked it out yet, social media is great for business. It grows your reach and builds strong business relationships with people you wouldn't normally even meet. Hosting an existing Twitter hour, or...
So I was browsing Twitter tonight and I see weird posts about eggs, influences and a hashtag of #instagramDELETE. What's going on? So I did some digging and it turns out Instagram have announced a big change today. As of 18th July 2019, Instagram will no longer show how many likes a post has. For most businesses, this will actually be a held, but it'll hurt Instagram influencers, some of whom are paid per...
We've expanded the Dorset Tech Team In the last few months we have seen significant growth as an agency, and we want to continue providing each and every client with the same excellent service that you’ve come to expect from Honest Tech Group. There’s a number of reasons why expanding the team at our agency is not only necessary but highly beneficial for you. As a result of expanding our team, we can: Continue to deliver...
Many of today’s small business owners often make the mistake of assuming that what works for much larger companies, won’t work for them. After all, larger companies typically have larger budgets, a team of web developers, brand recognition and a much larger customer base. While these are things that small businesses owners don’t have when starting out, there is nothing that says they can’t have these as their businesses grow. Take social media, for...
