Ever since I was younger I've always been fascinated by action films especially ones with hand-to-hand combat i grew up on films like: karate Kid, Rush hour (any Jackie Chan film to be honest) and I'm currently watching Cobra Kai. I then moved on to Anime and fell in love with stories with a lot of action and well portrayed emotions, Anime like Tokyo Ghoul will remain favourites till the end. I had always been the person to help others i spent most my life chasing after other people (girls included), it wasn't good and I found myself not wanting to get out of bed, not wanting to go to school i just wanted to stay in bed all day. So i decided that something needed to change as a wise man once said,
"The definition of insanity is doing the same thing over and over and expecting different results" - Albert Einstein
I knew something needed to change i needed to get my life back to how it used to be, where everyday was one that i could look forward to. When I looked at what I have achieved throughout my life some where moments to be proud of but others where moments where i could of done so much more (my GCSEs are a prime example of this). So i came to the realisation that i had so much more potential and I realized just how much of it I have wasted. So one night i sat down on my bed, notepad and pen in hand, and i thought of who i wanted to be, what i wanted to be able to do, and what I could see myself like in 5 - 10 years.
To my surprise there where many things that I wanted to do with my life here's some of them:
These are just a handful of what I wrote down that day but these are what i find most relevant to this blog series. This is how it all started i then asked my dad ( a previous 2nd Dan black belt in Tae Kwon Do) if he would be interested in starting again (you can catch his first entry here) and he said he would, so we set out to find out if we could fit it into our schedules. We stumbled upon a website called SDMA, we contacted them and we started going even my little sister (10 years of age) joined us on our journey.
Here is where I'll keep a record of everything form the words i know to the kicks and what heights i can do them at, so lets get into the details.
So let's give you a breakdown:
Lesson One:
My first Lesson and we dove straight in once our teacher arrives we were taught the very basics: Joon-bee (The Ready Position), Kyung Nae (Bow), annun sogi (Sitting Stance), gunnun sogi (Walking Stance), and the basic punches and blocks.
This style of learning is great for me and our Sabom (teacher) Mr. Donohoo teaches us in a way that i find very beneficial as it's how i have always learnt. He demonstrates and lets us figure it out by ourselves and if we still don't understand he then helps you one-to-one, this style of teaching is exactly what I'm used to and I benefit from it.
Lesson Two:
Walking into our second lesson me, my dad and my sister start stretching (we get there a bit earlier then everyone) and practicing things that we learnt from the last lesson. Motivation high and I'm ready to learn what our sensei(Japanese word meaning Teacher) has to offer. In this lesson we learnt the first pattern we would need to know Chon-Ji (meaning - Heaven and Earth).
It wasn't to bad once i understood what to do with my feet I was getting into a rhythm and was constantly going around doing it. A quote comes into my mind when I was learning this,
"Everything is simple when you understand the underlying logic" - Ayanokoji Kiyotaka
Once i understood everything one-by-one i quickly grasped the concept, my dad said
"You learn quickly"
Which i guess was true as after only 10 minutes of practising by myself i knew every part of it and can do it on command (if i remembered what the Korean for it was)
Week one flexibility check: my (Right) roundhouse kick could reach my upper shoulder while my left could barely hit there chest. If i try and touch my toes - legs straight of course - i could just reach below my knees.
This was the time my dad talked to us and we all agreed that this was for us and so we officially joined. This marked - for me at least - the start of a new journey.
Putting on the dobok (the name of our uniform) made me have high hopes for the future and really made me look at myself and ask the question of "am i doing all i can"
As i was starting to get into martial arts i had to cut my hair as it was getting in the way and really annoying me. Chris and I also started Kenjutsu & Bojutsu.
Lesson One:
Lesson one of this week we worked through patterns, pad work, general theory, and shadow sparing, where we got to learn all sorts of different kicks you could do and how to block them.
Now this is the part were I almost got hit in the face but this wasn't a bad thing i was focused to much on one of his actions rather then trying to predict what he was going to do next, at least i know this for next time.
Lesson Two:
In This lesson we spent most of the time on using pads and practising many different styles of kicks, these included: Roundhouse kicks, Front snap kicks, Side Kicks, Hook kicks, Front Kicks, Axe kicks and Reverse Turning Kicks.
Out of all of this there was one thing that stood out to me and that was the side kicks as when demonstrated we were told to kick with the blade of our foot and now from a science part of this i can see why this is useful but throughout my life i was told you hit with the heel, however during the board breaking that we did in this lesson i learnt that it looks nicer when doing forms and requires conditioning of the foot sword to be effective but i broke the boards with my heel and our sensei told me that my kick was good.
Flexibility Week two: In this week i didn't notice much improvement it was basically all the same however i did discover that my right side of my body was way more coordinated them my left so that would need some attention.
Lesson One
This lesson was full of board breaking and learning what to do with our hands during sparing. During sparing I noticed that many people dropped there hands during attacks and some of the people were in a stance that opened up there stomach for an under guard attack (like a front kick). So our sensei told us were at least one hand should be at all times and that was up and ready to protect our face, the stance I take is more of a relaxed and defensive position. I have one hand over the shoulder that's facing them and a hand done palm towards them almost like a snake. I have my palms out as that allows you to more freely control the direction of where their kicks or punches go, and it allows a more relaxed stance and allows for tensing upon impact.
During the board breaking we were instructed to use our hands rather then our feet and we were showed the correct technique and what part of our hand should make contact with the board. We had three boards out one was yellow (the easiest), orange (the middle difficulty) and greed ( The hardest out of all of them). I broke the yellow and the orange with ease using what i had picked up over the years, now the green one was a bit harder so i lined up breathed in a let it all our with one punch the board was hanging on by a thread, my first attempt and i almost got it. I noticed my problem so fixed it i was trying to hold back i was trying to hit it and not drive through it, i managed to break the board after i drove through. After this my dad and I noticed how the black belts where talking about how we punched differently to them and they were having a discussion about how we used the rotation from our hips and moved forward with the impact of the punch.
At the end of this lesson we were informed that one of the students there where leaving as they came from Australia and were training with us while they were traveling around the world, we were informed that she would be leading the next lesson, I was excited and ready to learn as i enjoyed seeing how different people and areas interrupt certain things.
Lesson Two:
This is the lesson that was run by the Australian as it was her last lesson with us (I believe she was 4th dan). Her lesson included: pad work, sparring, cardio, techniques, patterns. This was an hour packed session that i really enjoyed the only main difference that i could tell where from the names of some of the kicks but other then that I didn't notice much. The patterns(also known as kata or forms) for me we're the most interesting as i not only got to practice my forms but also other forms like one of the black belt forms which i felt was cool. I really enjoy kata as there the building blocks for the moves that you can do in sparing and they allow the user to understand basic power, stance and balance. For the pad work it was mainly her calling out the name of a kick and we would take it in turns with our partner to hit the pad. This is when i decided that from now on anytime we would do pad work i would insist on my partner to hold it in a way that made me kick with my left leg allowing me to improve the usage in my left leg.
Week Two flexibility: I noticed a great improvement in my flexibility i could reach my ankle instead of my shin and i can do a round kick to my head height with my right leg.
Lesson one:
In this lesson we were informed that we have grading in November and a competition coming up if we wanted to attend (more on the competition later). Now that grading was approaching in the coming months our teacher (Mr Donohoo) wanted us to show him where we were. So he made up go off and practice our kata on our own while he pulled those out to demonstrate to him if we showed that we knew our kata and were confident he would give us a yellow tip on our belts (known as Ti in Korean), this is for his reference and your own, each colour signifies a different thing: yellow (patters/kata/forms), Blue(), Red() and Green().
In this lesson we also did board breaking again after the first time I knew that i could break the hardest board so i went straight for it, and learning from previous experience i smashed straight through it.
Lesson Two:
In this lesson we basically did the same, more patterns board breaking and more pad work focusing on technique rather then power. However, closer to the end we all lined up in grade order and we went through each pattern starting from the bottom and working our way up (if you didn't know the next pattern you could sit down and examine what the others would do), at the end we got to see the black belts perform there favourite pattern, which for me personally was a great experience to see so many people perform something different and all at different abilities.
Week four flexibility: My flexibility hadn't improved drastically from what i had last week but i did notice that my control of my kicks and punches were a lot better then two weeks ago.
Lesson One:
In this lesson a new student joined and we got split into belt level groups so we were with the new kid. Me and my dad started to teach the new kid the first three kata that he will need to know in order to get his yellow stripe. After that session we started using the pads and practising our kicks this time it was also testing the amount of kicks we know and our reaction time as the person holding the pad could hold it as high as they wanted and in any way. I personally love this as it allows for you to practice quick thinking and the different ways you can use a kick.
Lesson Two:
In this lesson we practiced our patterns and did a mock judging, as our competition is in two days so we had to practice in order to "kick the competition" (if you don't get this it's a Cobra Kai reference). We also are preparing for our grading so that we can be ready for what the atmosphere would be like on the day. This lesson was fun and at the end we got to see the black belts perform their patters and i enjoyed that as i got to see what i could potentially be like in 10 years or so.
This week got me in the mood and the "zone" and i wanted to excel be great so this was the day i decided i would practice like no one else.
Flexibility after this week has improved slightly with more movement in my hips and my balance has improved.
On Sunday there was a Tae Kwon Do competition and me and my dad attended and took part in a competition, it was different from most as there where kickboxing students there as well. The event was run by Integrity Martial arts and included: an power event, an high kick, patterns, and sparing. I took part in power, high kick, and patterns I could of done sparing but it was my first month at Tae Kwon Do so i didn't have any sparing gear.
We where split into groups of Adults, Seniors, and Teenagers (the Children's events where earlier on in the day). I was the only white belt there all the other Tae Kwon Do students (3 others excluding my dad) where all black belts 1st Dan an up.
High Kick Event:
In the high kick event they hand a tennis ball from a rope and you each get once chance to hit it and one foot has to stay on the floor, as I was a white belt and all the kickboxers where red and higher they all had way better flexibility (especially the two girls). In the end i didn't win any medals from this event as i went out in the third round beating only one of the kickboxers.
Power Event:
In this event two men had to put big pads on and get punched and kick by all of us, due to the fact that the kickboxers where all higher belts then me i didn't expect to be able to win anything. In this event you could use any kick or punch you wanted (just without jumping). I really enjoyed this event and ended up getting 3rd place.
Patterns Event:
This event was a bit different to what i was expecting as there was kickboxers there as well I was curious as to how they where going to do it. The kickboxer's would do there favourite combo 5 times while demonstrating power and as we were going against them we also didn't have to worry about showing skill all we had to focus on was power as well (or so i was told after I did the event) as it was my first one i wanted the judge (a 7th Dan ITF master) to correct my stances if i did anything wrong so my aim was to get criticism not win. I finished 2nd in the whole event and got some advice from the master.
So despite this being my first ever competition as well as my first month of Tae Kwon Do i had returned with two medals a bronze and a silver.
Thank you for reading and remember,
"Skill is equal to the amount of time you put in, for no one is born with pure skill"
In the digital age, social media has become an integral part of our personal and professional lives. From staying connected with friends and family to building brand awareness and engaging with customers, social media platforms offer immense opportunities. However, with great power comes great responsibility, and navigating the social media landscape requires adherence to best practices that ensure success and ethical conduct. In this blog, we'll explore seven of the most important social media best practices that individuals and businesses should embrace for effective and responsible online engagement.
Before diving into the world of social media, it's crucial to define your goals and target audience. Whether you're a business aiming to increase sales or an individual looking to share your passions, having clear objectives will guide your content creation and interaction strategies. Understanding your audience's preferences, interests, and demographics will help tailor your messaging and ensure meaningful engagement.
Consistency in posting is a cornerstone of successful social media presence. Regular updates keep your audience engaged and informed. Create a content calendar to plan and schedule posts in advance, maintaining a steady flow of content that aligns with your brand's voice and values.
While consistency is important, never compromise on content quality for the sake of posting frequently. High-quality content resonates more with your audience, encourages sharing, and establishes your credibility. Invest time in crafting visually appealing images, well-written captions, and informative videos that captivate your audience's attention.
Engagement goes beyond the number of likes and shares. Authentic interactions build meaningful connections. Respond promptly to comments, messages, and mentions. Show appreciation for positive feedback and address negative feedback respectfully and professionally. Authenticity fosters trust and loyalty among your audience.
Visual content, such as images and videos, is a driving force on social media. Use compelling visuals that align with your brand's identity and message. Videos are particularly powerful for conveying complex ideas, sharing behind-the-scenes glimpses, and promoting products or services.
Hashtags help your content reach a broader audience interested in relevant topics. However, avoid using too many hashtags or irrelevant ones that might dilute your message. Research trending hashtags and create a mix of popular and niche ones to enhance discoverability.
Regularly analyse your social media metrics to gain insights into what's working and what's not. Platforms offer tools to track engagement, reach, and other key performance indicators. Use these insights to refine your strategy. If certain types of posts are gaining more traction, consider creating similar content. Adaptation based on data ensures continuous growth.
Beyond the seven key practices mentioned above, it's vital to uphold ethical conduct and responsible sharing on social media. This includes:
In conclusion, the world of social media offers a plethora of opportunities for personal and professional growth. Embracing these seven essential best practices – defining goals, maintaining consistency, prioritizing quality, engaging authentically, utilizing visuals effectively, using hashtags wisely, and analysing data – will position you for success and meaningful connections. Additionally, adhering to ethical standards and responsible behaviour will help you navigate the digital landscape with integrity and contribute positively to the online community. Whether you're an individual looking to make connections or a business aiming to expand its reach, these best practices serve as guiding principles for a thriving and responsible presence on social media.
If your looking for professional Social Media Management then take a look at our social media management service and start increasing your brand awareness the inbound way.
In the ever-evolving landscape of digital marketing and online content, the battle for visibility and audience engagement has become more intense. Marketers and content creators alike are constantly seeking strategies to enhance their reach and impact. Two essential elements in this pursuit are "topics" and "keywords." Both play pivotal roles in content optimization, but understanding their differences and how they complement each other is crucial for crafting compelling and SEO-friendly content. In this blog, we will explore the nuances of topics and keywords, their individual significance, and how combining them can unlock the secrets to effective content optimization.
Topics are broad, overarching themes or subject matters that form the foundation of your content strategy. They encompass a wide range of ideas and allow you to explore different aspects of a subject. For instance, in a blog about travel, the topic might be "best travel destinations in Europe." This overarching theme can then be broken down into subtopics, such as "top historical sites in Rome" or "hidden gems in the French countryside." Topics give your content direction and coherence, helping you organize your ideas and establish authority in your niche.
Keywords, on the other hand, are specific words or phrases that people use to search for information online. They reflect the intent behind a search and are crucial for SEO (Search Engine Optimization). By strategically incorporating relevant keywords into your content, you increase the likelihood of your pages appearing in search engine results. For our travel blog example, keywords might include "best travel destinations in Europe" or "budget-friendly European vacation." Identifying and using the right keywords ensures that your content aligns with user queries and improves its visibility in search engines.
Keyword research is a foundational step in content optimization. It involves identifying the most relevant and valuable keywords related to your content's topic. Effective keyword research requires an understanding of your target audience, their search habits, and the competition within your niche. There are various tools available, such as Google Keyword Planner and SEMrush, that can aid in finding the right keywords. Aim for a mix of high-volume keywords (with more search traffic) and long-tail keywords (more specific phrases with lower search volume but higher conversion potential). By incorporating these keywords strategically into your content, you increase the likelihood of ranking higher in search results and attracting organic traffic.
While topics and keywords serve distinct purposes, they are not mutually exclusive. In fact, combining them effectively is the key to crafting optimized and engaging content. Begin by choosing a compelling topic that aligns with your target audience's interests and your content goals. Once you have a topic in mind, conduct thorough keyword research to identify the most relevant keywords related to that topic. These keywords will help guide your content creation process and ensure that your content resonates with your audience's search intent.
At the core of content, optimization is creating high-quality, valuable, and informative content. Even with a well-researched topic and strategic use of keywords, the success of your content ultimately depends on its quality. Engage your audience with compelling storytelling, well-structured information, and visually appealing elements such as images and videos. Craft content that answers your audience's questions, provides solutions to their problems and offers unique insights that set you apart as an authoritative source.
Beyond incorporating keywords into your content, optimizing on-page elements is essential for improving SEO. Ensure that your target keyword is present in the title, meta description, headings, and URL of your content. Use internal and external links to provide additional context and credibility to your content. Formatting your content for readability, using bullet points, and breaking up large chunks of text can enhance user experience and encourage visitors to stay on your page longer.
In the modern digital landscape, audiences are increasingly drawn to diverse content formats. Don't limit yourself to just written articles; explore other content types such as infographics, podcasts, videos, and interactive elements. Diversifying your content formats not only appeals to different preferences but also presents additional opportunities for keyword optimization. For instance, using relevant keywords in video titles, descriptions, and transcripts can improve your content's visibility on video-sharing platforms like YouTube.
Content optimization is an ongoing process that requires constant monitoring and adjustment. Keep a close eye on your content's performance, tracking its ranking in search engine results, and analyzing user engagement metrics like time on page, bounce rate, and conversion rate. Use this data to identify opportunities for improvement and to fine-tune your content strategy continuously. Revisiting and updating older content with fresh information or additional keywords can also help boost its visibility and relevance.
In the dynamic world of digital marketing, mastering the interplay between topics and keywords is the key to unlocking the potential of your content. Topics provide the overarching structure, guiding your content creation process and establishing your authority in your niche. On the other hand, keywords ensure that your content aligns with user intent and gains visibility in search engine results. By combining these essential elements, conducting thorough keyword research, and creating high-quality, diverse content, you can optimize your online presence and attract a broader audience. Remember that content optimization is an ongoing journey, requiring constant monitoring, adjustment, and adaptation to stay ahead in the competitive online landscape. With a strategic approach to topics and keywords, you can elevate your content strategy and create a lasting impact in the digital sphere.
If you're looking for an SEO service that's affordable and gets the job done then check out our SEO Services.
In the ever-changing landscape of digital marketing, search engine optimization (SEO) remains a critical aspect of any successful online presence. With search engines constantly refining their algorithms to provide users with the most relevant and valuable content, businesses and content creators need to stay ahead of the game. Among the various strategies, pillar pages have emerged as a powerful tool to boost SEO rankings and provide a better user experience. In this blog, we'll explore what pillar pages are and why you should integrate them into your content marketing strategy.
In essence, a pillar page is a comprehensive, in-depth piece of content that covers a broad topic within your niche or industry. It acts as a foundational hub, linking to and supporting multiple related subtopics and cluster content. The goal is to provide users with a one-stop-shop for all information related to a particular subject while also signalling to search engines that your website is a valuable resource on that topic.
Picture a pillar page as the main hub of a wheel, with spokes representing the subtopics that branch off from it. Each subtopic is a cluster of content that delves deeper into specific aspects of the broader subject. This interconnected structure helps create topical authority and strengthens your website's overall relevance in the eyes of search engines.
Pillar pages work wonders for your SEO efforts. By consolidating and organizing relevant information under one comprehensive page, search engines can easily identify your content as an authoritative resource. Consequently, this boosts your chances of ranking higher in search engine results for related keywords.
User experience is a crucial factor in determining the success of your website. Visitors are more likely to stay and explore when they find valuable, well-organized content that caters to their needs. A pillar page ensures that your audience can access all relevant information in one place, making it convenient and user-friendly.
As your website grows, it can become challenging to maintain a coherent structure and link relevant content. Pillar pages provide a systematic approach to organize content around central topics, making it easier for both users and search engines to navigate your website.
Internal linking is a critical aspect of SEO, as it helps search engines discover and index your content effectively. With pillar pages, you have a natural framework for internal linking, as each subtopic can link back to the main pillar page, and vice versa, creating a strong interconnection within your site.
Pillar pages are designed to be evergreen content, meaning they retain their relevance and value over time. While some topical information may need periodic updates, the core content of a pillar page remains relatively stable, providing lasting benefits for your SEO and content marketing efforts.
Establishing your website as an authority in your niche is crucial for attracting and retaining an audience. Pillar pages help you showcase your expertise on broad subjects, building trust and credibility among your visitors and peers.
Identify broad topics that are central to your business or industry. Conduct keyword research to understand what users are searching for, and select topics that align with your target audience's interests.
Outline the subtopics related to your main pillar page. Each subtopic should have enough depth to warrant its own content cluster. This ensures that the pillar page remains comprehensive and provides real value to users.
Your pillar page must be well-researched, comprehensive, and engaging. Aim for long-form content that covers the topic in detail, using a mix of text, images, videos, and other media to enhance the user experience.
Link relevant cluster content to the pillar page and vice versa. This internal linking structure strengthens the relationships between your content pieces and improves discoverability.
While the core content of your pillar page remains stable, it's essential to periodically update and refresh the information to keep it relevant and accurate.
Pillar pages are a game-changer in the world of SEO and content marketing. By creating comprehensive hubs of information, you can improve your website's authority, enhance user experience, and boost your search engine rankings. Embrace the power of pillar pages to solidify your content strategy and unlock the full potential of your online presence. As algorithms and user behaviours continue to evolve, these foundational pages will serve as strong pillars supporting your digital success.
If your looking for excellent content marketing then visit our prices.
Keywords are the cornerstone of digital marketing and search engine optimization (SEO). Understanding how to effectively research and utilize keywords can make all the difference in driving organic traffic to your website and boosting your online presence. Whether you are a seasoned marketer or a novice looking to dive into the world of SEO, mastering the art of keyword research is essential. In this blog, we will explore seven crucial tips to kickstart your keyword research journey and unlock the potential for online success.
Before delving into keyword research, it's vital to have a clear understanding of your business objectives and target audience. Identify the purpose of your website or online platform and the specific topics or products you want to focus on. By defining your goals, you can narrow down your keyword choices to those that align with your brand and resonate with your intended audience.
Effective keyword research begins with empathy for your target audience. Try to understand what your potential customers might be searching for when looking for products, services, or information related to your industry. Put yourself in their shoes and brainstorm the most likely search queries they might use. Think about the language and terms they would use and consider long-tail keywords that capture specific user intents.
Keyword research tools are invaluable assets in your quest for the right keywords. There are numerous tools available that can provide insights into keyword search volume, competition, and related keywords. Some popular options include Google Keyword Planner, SEMrush, Ahrefs, and Moz Keyword Explorer. These tools can help you discover relevant keywords and evaluate their potential impact on your SEO efforts.
When you have a list of potential keywords, prioritize relevance and search volume. Relevance ensures that the keywords are closely related to your content and align with your business goals. On the other hand, search volume indicates the popularity of a keyword and how many people are searching for it. Striking a balance between relevance and search volume will help you identify the most valuable keywords for your content strategy.
While targeting high search volume keywords is tempting, consider the competition associated with those keywords. Highly competitive keywords can be challenging to rank for, especially if your website is relatively new or lacks domain authority. Instead, look for long-tail keywords that have moderate search volume but lower competition. These keywords offer a better chance of ranking higher in search engine results and attracting targeted traffic.
Spying on your competitors can provide valuable insights into their successful keyword strategies. Identify your main competitors in the online space and analyse the keywords they are targeting. Tools like SEMrush and Ahrefs can help you uncover competitor keywords, which may spark new ideas or validate your existing choices. However, avoid copying your competitors' strategies outright; instead, use this information to gain a competitive advantage.
Keyword research is not a one-time task but an ongoing process. The digital landscape is dynamic, and search trends can change rapidly. Continuously monitor the performance of your chosen keywords and be ready to adapt your strategy accordingly. Regularly update your content and explore new keyword opportunities to stay ahead in the ever-evolving world of SEO.
In the vast realm of the internet, Google stands tall as the undisputed champion of search engines. Over the years, Google has continually evolved and refined its search algorithms, becoming remarkably proficient in matching keywords to relevant topics. As a result, digital marketers and website owners must adapt their SEO strategies to align with Google's advanced capabilities. In today's fast-paced digital landscape, my top tip is simple yet profound: shift your focus from general keywords to leveraging the power of topics.
In the early days of search engines, the internet relied heavily on simple keyword matching to display search results. As a result, marketers often resorted to keyword stuffing and other black-hat SEO techniques to manipulate search rankings. However, Google soon recognized the need to enhance the quality of its search results and provide users with more relevant and valuable content.
Enter semantic search, a revolutionary approach to understanding the context and meaning behind search queries. Google started to focus on deciphering user intent rather than merely matching keywords. This led to the introduction of RankBrain, an artificial intelligence system that uses machine learning to improve the accuracy of search results.
With RankBrain's implementation, Google gained the ability to recognize the relationships between words and phrases, grasping the nuances of language and context. This advancement marked a shift from traditional keyword-based search to a more topic-driven approach.
Focusing on topics rather than general keywords offers several compelling advantages:
To embrace the power of topics for your SEO strategy, follow these essential steps:
In conclusion, mastering the art of keyword research is essential for driving organic traffic to your website and enhancing your online presence. By defining your goals, understanding your audience, using keyword research tools, prioritizing relevance and search volume, assessing keyword competition, analysing your competitors, and maintaining a dynamic approach, you can unlock the full potential of your digital marketing efforts. Remember, successful keyword research is a combination of creativity, analysis, and adaptation that will propel your brand towards online success.
If your in need of some expert SEO then our services are just for you check them our at Dorset Tech SEO Services.
In today's digital age, marketing data plays a pivotal role in shaping successful business strategies. At Dorset Tech, we recognize the significance of accurate and actionable insights provided by tools like Google Analytics (GA) and Google Search Console (GSC). With the introduction of the new GA4 conversion and the subsequent deprecation of GA3, it has become more crucial than ever for professionals to grasp the intricacies of these powerful analytics platforms. In this blog post, we will guide you through the process of adding and removing users from Google Analytics, empowering you to leverage this invaluable resource effectively in only 5 steps!
Watch This Video here:
How To Add Users To Google Analytics
To access google analytics you will need to be signed into Google with a Google account. Head to Google Analytics or search for Google Analytics and log in with your Google account That you use or wish to use google analytics. If you don't have google analytics attached to your WordPress site then visit our blog on setting up Google Analytics.
Navigate to the top left drop-down and search or manually find the data stream that you wish to add a user too
Once you have located your data stream you next need to know where to add your users. Navigate to the bottom left of your screen there should be a cog icon.
Once you click on the admin icon you will be met with a range of menus
the Accounts have access to any properties that you make under them so giving someone account management means to provide them with power over all properties that are inside of that account. Property management only gives access to that singular data stream/ property.
Once you click the use management that you wish whether that's an account or property access management click the blue plus icon (top right) and chose whether you add a group of uses or one:
Once chosen you can start filling in the requested data from the email (must be an active Google Email address) to the level of management (None, Viewer, Analyst, Marketer, Editor, Administrator)
Full control of Analytics. Can manage users (add/delete users, assign any role or data restriction). Can grant full permissions to any user, including themselves, for any account or property for which they have this role.
Includes permissions of the Editor role.
(Replaces Manage Users permission.)
Complete control of settings at the property level. Cannot manage users.
Includes permissions for the Analyst role.
(New name for Edit permission.)
Can create, edit, and delete audiences, conversions, attribution models, events, and conversion windows.
Includes permissions for the Analyst role.
Can create, edit, and delete certain property assets. Can collaborate on shared assets.
Includes permissions of the Viewer role.
(New name for Collaborate permission.)
Property assets include things like Explorations.
Can see settings and data; can change which data appears in reports (e.g., add comparisons, add a secondary dimension); can see shared assets via the user interface or the APIs. Cannot collaborate on shared assets. For example, shared explorations can be viewed, but not edited, by those with a Viewer role.
(New name for Read & Analyze permission.)
The user has no role in this resource. The user may have a role for another resource.
Once you have finished inputting all the data click the big blue add button...1.2.3.. Tada! You're done you have successfully added a new user.
Navigate to where you add users and click on the user you wish to remove.
Then top right there will be a remove button next to the add button click that and BAM! You're done.
In conclusion, the process of adding a user to Google Analytics can be accomplished in five simple steps, while removing a user requires just one step. When it comes to seeking expert advice and learning helpful tricks for optimizing your Google Analytics experience, Dorset Tech is the reliable partner you can count on.
Is your site still using GA3 and in need of an upgrade? Visit our GA4 conversion prices or our blog to understand the situation more.
Until Nextime Fellow Web Superheros!
In today's driven world marketing data or analytical programs have never been more important with over 8.5 billion searches a day having analytics on your website has never been more crucial and with GA3 being deactivated more and more people need Google Analytics we hope that this guide will help you become more knowledgable and have the data you need to drive your businesses growth.
Watch The Video Here
In order to start the process of adding your GA4 website tracking to your business website you will first need a Google Account in order to gain access to Google Analytics (sign up for a free Google account here) once you have an account head to Google Analytics and log in with the account you wish to track your site data too.
Once this has been done click start measuring.
Once you have clicked start measuring you can then start creating your analytics account and property
Fill in your account name (for this we recommend you use something like your business or company name so that if you make more in the future it's easily distinguishable) and click any preferences you would like.
Fill in all the information in the boxes and ensure everything is correct.
Now It's time to set your goals it's important that you only tick these four and not the last one as only picking these gain you more data reporting opportunities and gives you (the user) more control over your analytics.
Then click Create and accept their terms and conditions.
Then Choose what platform you wish to collect from and then enter your site URL (without the https://) and give it a name (again name it something easily distinguishable.
Before you install it on your site you will need the unique GA4 Code that you can put on every single page on your site.
Press On "view tag instructions"
Press install manually and copy the code that it provides make sure you get all of it otherwise the tag won't work.
Navigate to The Appearances and then Theme File Editor
on the left sidebar navigate to the header.php file
click on it and scroll down on the code until you find the </head> tag and then input the code that you copied from Google Analytics just before that tag.
For this step, you need to first install the WP File Manager Plugin on your WordPress Site
Head to Plugins/Add New:
Then Search (in the Search bar on the left) WP File Manager and click Install then activate once the installation has finished.
Once this has been done navigate down the sidebar and click on the file manager plugin.
Once the plugin is open navigate to wp-content then themes and then click on the theme that is currently active (to find out what theme is currently active get to appearances and themes and you will find it there)
Now navigate till you find the header.php file again but this time right-click on it and select code editor.
Once you have opened up the code it's the same as before copy and paste the Google Analytics code just before the head closing tag (</head>).
One way you can check to see if it works is by going back to your Google Analytics Account and seeing if it says " Your data collection is active" This suggests that it's just simply waiting for data to be inputted.
Head over to the Google Chrome Web Store and install the Google tag assistant legacy
Then navigate to the Home page of your site click on the browser extension and click enable,
reload your site and you should see a number replacing the assistant's smiley face. This number represents the number of active Google Tags you have on your site.
In Conclusion, the process of adding Google Analytics to your site can be done in just five simple steps, we understand how crucial marketing data can be so no amount of technical know-how should stop you from accessing that important data.
We hope that this helps you understand how to add your Google Analytics to your WordPress site if you need any more assistance don't hesitate to contact us or email In at: help@dorset.tech.
Until Next Time Fellow Web Superheroes
Greetings, esteemed business owners and entrepreneurs! Prepare to embark on a captivating journey into the realm of web design as we unveil the indispensable significance of possessing a website in the year 2023. Dorset Tech, a renowned web design company, takes immense pleasure in guiding you through the compelling reasons that make embracing the digital landscape an imperative facet of your success. So, seize a moment to settle in, for we are about to acquaint you with the seven unequivocal rationales that position a website at the pinnacle of your business agenda this year. Let us commence this enlightening discourse without further ado.
In the fast-paced digital era of 2023, having a website is the key to establishing a formidable online presence and widening your reach. A professionally crafted website from Dorset Tech acts as your virtual storefront, accessible to potential customers 24/7, regardless of geographical boundaries. With our expert web design solutions, you can showcase your products, services, and brand personality in an engaging and visually captivating manner. Let your website become the cornerstone of your online identity and make a lasting impression on your target audience.
In the competitive business landscape of 2023, trust and credibility are paramount. A professionally designed website from Dorset Tech serves as a powerful tool to enhance your business's reputation and foster trust among potential customers. With a visually appealing layout, intuitive navigation, and high-quality content, your website becomes a testament to your professionalism and expertise. It instils confidence in visitors, reassuring them that you are a reliable and trustworthy entity. Let us help you create a website that not only captures attention but also inspires confidence in your brand, paving the way for long-lasting customer relationships.
In the digital age, the potential to expand your customer base and skyrocket your sales is boundless. By embracing a well-designed website crafted by Dorset Tech, you open doors to a global marketplace, where your products and services can reach customers far beyond your local vicinity. With strategic optimization techniques and seamless user experience, your website becomes a powerful marketing tool, attracting and engaging potential customers. Whether it's through e-commerce functionality, lead generation forms, or informative content, we can help you leverage your website's potential to drive conversions, increase sales, and propel your business to new heights of success.
In the ever-evolving business landscape of 2023, staying ahead of the competition is crucial. A well-crafted website from Dorset Tech empowers you to position yourself as an industry authority, setting you apart from your competitors. By showcasing your expertise, sharing valuable insights through blog posts or articles, and presenting thought-provoking content, your website becomes a hub of knowledge for your target audience. Engage visitors with compelling visuals, intuitive navigation, and interactive elements that leave a lasting impact. With our web design expertise, you can establish yourself as a go-to resource in your industry, gaining a competitive edge and attracting loyal customers who recognize your authority and expertise.
In the customer-centric landscape of 2023, effective communication and support are paramount. With a meticulously crafted website by Dorset Tech, you can foster seamless customer interaction and provide exceptional support. Through contact forms, live chat features, and integrated communication channels, your website becomes a platform for customers to reach out, ask questions, and receive prompt assistance. By promptly addressing their needs and concerns, you build a reputation for excellent customer service and create a positive brand perception. Let us help you design a website that facilitates effortless customer communication, nurturing long-term relationships and enhancing customer satisfaction.
In the vast digital landscape of 2023, the visibility of your website plays a pivotal role in attracting potential customers. With our expertise in search engine optimization (SEO), Dorset Tech can optimize your website to rank higher in search engine results. By incorporating relevant keywords, optimizing meta tags, and enhancing website performance, we ensure that your website is easily discoverable by search engines. Increased visibility leads to higher organic traffic, allowing you to reach a broader audience and generate valuable leads. Let us empower your website with the magic of SEO and unlock its full potential in driving targeted traffic to your business.
In the mobile-first era of 2023, catering to the needs of on-the-go users is imperative. With Dorset Tech's expertise in mobile-responsive web design, your website seamlessly adapts to different screen sizes and devices, ensuring uninterrupted accessibility for your audience. Whether your potential customers are browsing on smartphones, tablets, or other mobile devices, your website will provide a consistent and user-friendly experience. By embracing mobile responsiveness, you demonstrate your commitment to delivering a seamless experience to every visitor, regardless of the device they use. Let us help you harness the power of mobile optimization and ensure that your website remains engaging, accessible, and visually appealing across all platforms.
As we wrap up our exploration of the seven compelling reasons why having a website in 2023 is indispensable, we hope you're convinced of the immense value it holds for your business. A professionally designed website from us not only establishes your online presence and enhances credibility but also expands your customer base, positions you as an industry leader, fosters seamless communication, boosts online visibility, and caters to the mobile-first era. Now, it's time to take action! Don't miss out on the countless opportunities that await you in the digital realm. Check out our website design prices today and let our expert web design team create a stunning, functional, and results-driven website tailored to your unique business needs. Your online success starts here, so seize the moment and embark on your digital journey with Dorset Tech by your side. Contact us to get started!
