The purpose of a logo

The sole purpose of a logo is identification. The clearer the logo, the better. Every business needs a strong and powerful logo.

Trends come and go all the time, what we think a good logo might be will drastically change in time. The goal to create a good logo is to identify the person, the product, and the business you’re providing.

A few tips for making an effective logo:

  • Know the brand.
  • Know your audience.
  • Find out about your competitors.
  • Make sure it stands out.
  • Pick the fonts you use carefully.
  • Keep it simple but effective.
  • Tell a story with your logo.

So why do logos matter and why are they important?

When thinking of a business you instantly think of its logo and what it looks like in your mind. With a memorable logo like Instagram, you automatically associate it with your memories, experiences, and the interactions you’ve had with the brand itself.

People will immediately judge and perceive a business, product, or service in a certain way, just by the logo. Your business must reflect with its logo, it is a big thing in logo design.

Some business owners don’t have any idea where to start when it comes down to logos and how to design them and what looks best, etc. There are many different ways to go about logo design and it can be quite overwhelming with knowing what to do or where to start.

This is where we come in.  Our logo design prices are affordable, and our designers know their stuff! We can create the perfect logo design for you and your business. If you would like to learn more, take a look at our logo design page or drop us an email and see how we can be of service to you.

Dorset Tech Support

The Dorset Tech support team is here to offer you the advice and news you need to get your foothold in the ever-evolving digital world.

Get a Quote

Test out our instant price calculator!

Get A Price In Seconds
NHS Audi Vitality Mind
Dorset Council Dorset Chamber Gillingham Chamber of Commerce Theo Paphitis retail group
Apple Developer Google Partner Amazon Web Services Ionos Platinum Partner