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How to start your own Twitter Hour

Twitter has been a well utilised platform for online marketing for some time now, which is why it can be surprising when some people still make mistakes while using it to promote their brand or business. The twitter hour (or hashtag hour) is probably the most popular twitter marketing tool. While it’s true that they can seem to be saturating the market, there is probably a twitter hour for every conceivable topic, that doesn’t...

social media for business

Does Social Media Work For Small Businesses?

Many of today’s small business owners often make the mistake of assuming that what works for much larger companies, won’t work for them. After all, larger companies typically have larger budgets, a team of web developers, brand recognition and a much larger customer base. While these are things that small businesses owners don’t have when starting out, there is nothing that says they can’t have these as their businesses grow.Take social media, for...

Business Social Media

Social Media For Business – The Essentials

It is often said that if your business can’t be found on social media, it can’t be found at all. While a completely false statement, there is just a small bit of truth to be found in it. At least with the large percentage (almost 78%) of online shoppers who use social media exclusively to find the goods and services they are after.So why is social media so important for today’s businesses? From...

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