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Sturminster Newton, Dorset
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help@dorset.tech
avoid vistaprint business card design

Why You Should Avoid Vistaprint for Business Card Design

You’ve seen the adverts from Vistaprint promising top of the range business cards for prices too good to be true. We understand it can be tempting- after all, you want the best for your business. However, what you end up getting may not be what you hoped for. With that in mind, here’s why we think you should avoid Vistaprint for your business card design. It’s All About The Templates Templates are great if every...

social enterprise

What is a Social Enterprise?

It’s a phrase you’ll see a lot on this website- we’re proud of the fact that Dorset Tech is a Social Enterprise. It means we operate differently to most web and digital media companies- or indeed, most companies.A traditional company operates on the model that profits go to shareholders or company owners. As such, quite often what they’ll do is keep costs to a minimum to maximise the profit- more profit means more...

How to Implement Testimonials into Your Website

There are a lot of elements that can be considered ‘essential’ to a business website; and testimonials are no different. They reaffirm what your website content is telling your audience by attesting to your products, services and skills. People want to hear from a voice that isn’t the same as the business. Without a good clear set of testimonials, your potential clients can easily be turned away from your business, and towards your...

SEO Backend Checklist

When it comes to SEO, the back end of your webpages need to be optimised just as much as the frontend does. To fully optimise your site for the best SEO rankings, you need to pay attention to both. These simple steps will help you get started.  We recently published our simple SEO frontend checklist, make sure you complete the steps there before moving on to optimising the back end.Keyword Density Once you’ve decided on...

SEO Frontend Checklist

SEO can be complicated, the scope of what you can do to fully optimise your rankings can feel never-ending. There are a few simple things, however, that everyone could (and should) do to raise their SEO rankings.We’ve put together a basic SEO frontend checklist, to help you optimise your webpages for SEO.Keep an eye out for our back end checklist, coming soon!Keyword Density You need to make sure that you are...

How to Create Good SEO with Images

Images are a great way to help with your website SEO. They’re a positive SEO ranking factor, and also allow for increased use of focus keywords. Despite all this, however, SEO images often get overlooked.So what do you need to know in order to increase your SEO score through images? Here are our top 3 tips to get you started.Keyword Density - Alt TextFor every webpage and blog post, you will likely...

4 SEO Tips for Rookies

If you’re just starting out, the world of SEO can seem like a complex place. It’s such an important feature of any site, but when it comes to researching it half the advice is often too advanced, or worse, out of date. A google search alone throws up around 500 million results for ‘SEO’, so who can blame you if you’re starting to feel confused by the subject!  But don’t panic - help is...

Top 4 Ways to Personalise Your Website

Every time you use the internet you’re bombarded with a million different choices about which site to use. Deciding which one is the best choice can feel overwhelming at times.Think about your own online shopping experiences. The sites you end up using are probably the ones displaying the most engaging content for you; whether it be location or past browsing habits. It’s no different for your customers. Website personalisation is when you present content...

How To Optimise Your WooCommerce Store Conversion Rate

Conversion Rate optimisation is the process of convincing more people to complete the call to action. In terms of WooCommerce, that means getting them to make a purchase from your store, and in turn growing your business. Sounds simple, but with so many different ways to improve your eCommerce store out there, how do you know which will be the most effective in improving your conversion rate?This article will go through our top...

WooCommerce vs Shopify: Which One is The Best?

WooCommerce and Shopify, the two most popular, ecommerce platforms available today. Both with their pros and cons, but which one is the absolute best to use? We’ve put together a definitive, yet simple, comparison to guide you through which platform is the best, and more importantly which one is right for you.  Design & Ease of use: We’ll start with the basics; which of the two has the most professional designs for your ecommerce store,...