Search Engine Optimisation

Topic or Keyword?

Topics or Keywords? Unlocking the Secrets to Effective Content Optimization In the ever-evolving landscape of digital marketing and online content, the battle for visibility and audience engagement has become more intense. Marketers and content creators alike are constantly seeking strategies to enhance their reach and impact. Two essential elements in this pursuit are "topics" and "keywords." Both play pivotal roles in content optimization, but understanding their differences and how they complement each other is...

August 7, 2023

Dorset Tech Support

Marketing, Search Engine Optimisation

The Top 7 Tips for starting Keyword Research

Unlocking Success: Seven Tips for Starting Keyword Research Keywords are the cornerstone of digital marketing and search engine optimization (SEO). Understanding how to effectively research and utilize keywords can make all the difference in driving organic traffic to your website and boosting your online presence. Whether you are a seasoned marketer or a novice looking to dive into the world of SEO, mastering the art of keyword research is essential. In this blog, we...

July 31, 2023

Dorset Tech Support

Marketing, Search Engine Optimisation

GA-4 conversion

Seamless Migration: How Our GA4 Conversion Service Simplifies the Transition The Benefits of Upgrading to GA4: Why Our Conversion Service is Worth It Are you ready to revolutionize your analytics and unlock a new level of insights? Introducing our GA4 conversion service, designed to seamlessly transition your Google Analytics from GA3 to the advanced GA4 platform. As businesses increasingly recognize the need for more robust and comprehensive data analysis, migrating to GA4 has become a...

June 23, 2023

Dorset Tech Support

Marketing, Search Engine Optimisation

What is SEO and how to use it

What is SEO? The Secrets of the Digital Web SEO or search engine optimisation is the process of making your site rank higher on the SERP (search engine results page) allowing you to reach more people or gain higher organic traffic. With so many sites and businesses, people need a way of telling which sites are trustworthy and reliable, Google's algorithm handles this by sorting sites by relevancy speed and other factors. So now you...

May 24, 2023

Dorset Tech Support

Search Engine Optimisation, Web Design

SEO order of importance, Top Ten benefits of SEO

Top 10 Benefits of SEO

In today's digital age, having an online presence is a fundamental requirement for any successful business. Customers find it easier to search for products and services online, make purchases and provide feedback. Ensuring your website is optimized for search engines is critical to attracting more visitors and being easily found by potential customers. That's where Search Engine Optimization (SEO) comes in. In this blog, we highlight the top 10 benefits of SEO and...

April 26, 2023

Dorset Tech Support

Search Engine Optimisation, Web Design

How to improve your sites user experiance

How to improve your sites user experience

Whether you're selling products or services, the user experience is vital to the success of your online leads and sales. Understanding and enhancing your site's user experience can increase your search rankings, leads, and revenue. So below are some tips as to how to improve your site's user experience. Content People want more than a product or service to purchase; they want a story/people to connect to and an experience. You can focus on your...

April 18, 2022

Dorset Tech Support

Marketing, Search Engine Optimisation, Web Design

How Blogging Can Benefit Your Online Store

When you have an online store, you add your products and hope those sales come through, right? But how do people know your store exists? Without people knowing your existence, you can't expect sales to come flying in out of the blue. Whether you start posting on your social media or turn to advertising to get your store 'out there', there is another way you can bring people on to your site. Having...

April 7, 2022

Dorset Tech Support

Marketing, Search Engine Optimisation

Is SEO Expensive?

If you’re a business owner with a website then chances are you will have come across the term SEO or search engine optimisation. SEO is the process to get your website ranked in the free search engine listings, often called organic listings. You might have even approached a few companies that offer SEO as a service, if this is the case you will have probably been shocked at the cost or quotes you received....

April 24, 2021

Dorset Tech Support

Marketing, Search Engine Optimisation

SEO In Order of Importance

Site Speed & Security In todays fast paced world Google is always changing it’s Algorithm or way it ranks websites in the free organic rankings. As more and more people search online then Google needs to make sure the websites suited to their needs and searches are placed at the top of the results, the websites that are more likely to provide what the searcher needs and also provide the best user experience. For this...

March 20, 2021

Dorset Tech Support

Marketing, Search Engine Optimisation

Beginners Guide to SEO

What is SEO? SEO or (search engine optimisation) is the process where you work on your website to gain free or organic rankings in search engines, mainly Google. These are the results you see when you do a Google search though be careful to not confuse them with the paid adverts (usual say paid or sponsored listings around them). Organic free rankings tend to appear below paid listings. The action to get your website to...

December 17, 2020

Dorset Tech Support

Marketing, Search Engine Optimisation

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