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Pay Per Click

Pay Per Click Marketing Advice from the superhero agency. Chris Ryu has been building websites for huge brands for over 15 years.

Benefits of Pay Per Click

PPC (Pay-per-Click) is a form of advertising in that you only pay for the traffic or clicks that your advert generates. Google ads are one of the most popular pay-per-click advertising platforms, so what are the benefits of pay-per-click advertising for your business? Easy to create Whether you're creating the adverts yourself or have a web agency like us putting your ad campaigns together, they are relatively easy to create. Instant results Alongside organic marketing like writing...

May 15, 2022
Dorset Tech Support
Growing Your Business, Pay Per Click
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Lights, Camera, Call to Action

On a daily basis, consumers see calls to action in many different formats; on websites, emails, social media advertising, etc. But why are they so important? No matter what you're using them for, calls to action are the final puzzle piece to any sales funnel, and we're going to give you a few reasons why you need them. The Sales Funnel Whether you want your customers to give you their contact information, make a limited-time...

May 7, 2022
Dorset Tech Support
Content Marketing, Email Marketing, Pay Per Click, Social Media Marketing
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Benefits of PPC

What is PPC, I hear you say? PPC stands for Pay Per Click. When searching for something on a search engine like Google, for example, the first few results you see will have a little 'Ad' symbol next to them. This is PPC. With that 'Ad' symbol, the website you click on is charged a certain amount by Google whenever their link is clicked on. Businesses pay to be at the top of the...

November 18, 2021
Dorset Tech Support
Growing Your Business, Marketing, Pay Per Click
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PPC (Pay Per Click) What Are My Options?

When it comes to advertising online you have many options at your disposal. It can easily be confusing where to start or what options are more suited to your business and end goal, be it sale transaction or a form completion and submission. One of the main options for marketing your business online is PPC or pay per click as it’s known, sometimes called sponsored listings. This is the process where you pay for...

May 6, 2021
Dorset Tech Support
Pay Per Click
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Beginners Guide to PPC (Pay Per Click)

When it comes to online marketing Dorset Tech know a thing or two about how to best advertise your website and get new business. One of the main services we provide is SEO (search engine optimisation) which is the process of achieving the free organic rankings in Google however we are equally as experienced and knowledgeable with pay per click advertising. For many people pay per click may seem like a daunting prospect however...

February 12, 2021
Dorset Tech Support
Pay Per Click
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web design dorset

What is PPC (Pay Per Click) Advertising And Is It For You?

If you own a website, chances are you will have heard the phrase “pay per click” or “PPC”. You’ve probably been contacted by a company selling PPC also but due to simply not understanding what it is declined to tale the conversation further. Let us try simplifying matters and explain what PPC is and if it can be a useful marketing strategy for your website and your business. So, what is PPC? Essentially it’s...

May 20, 2020
Dorset Tech Support
Pay Per Click
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Dorset SEO

Import Your Adwords Campaigns Into Microsoft Advertising Easily

For those of you who use Google Adwords PPC for generating traffic to your online business you might not know there is one other pay per click platform worth using also, Microsoft Advertising (Bing Ads). Yes the traffic will be lower however dependent on your business and industry there could be enough traffic to satisfy your needs and generate leads, sales and other actions on your website. An advantage also is the traffic could...

April 28, 2020
Dorset Tech Support
Pay Per Click
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SEO Poole

Adwords PPC Ad Extensions

Many people who are using Google Adwords or Bing to advertise their business are failing to utilise the options available to them when it comes to Ad Extensions. Besides the main text body of your advert (or adcopy) as it’s known, you have an option to add additional extras to your PPC adverts. These can be in the form of snippets, sitelinks to other pages and even a call to action button. Chances are...

April 14, 2020
Dorset Tech Support
Pay Per Click
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ppc dorset seo

SEO vs PPC

There are many ways that you can grow your business online but the two that are most effective and that provide the greatest ROI are SEO (Search Engine Optimisation) and PPC (Pay Per Click). Both are just as effective as the other and which one you need depends largely on your business, your website, your industry and sometimes even the effectiveness of your web designer and web developer. Many top Dorset web design professionals...

June 14, 2019
Chris Ryu
Advice, Marketing, Pay Per Click, Search Engine Optimisation
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