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Email Marketing

Lights, Camera, Call to Action

On a daily basis, consumers see calls to action in many different formats; on websites, emails, social media advertising, etc. But why are they so important? No matter what you're using them for, calls to action are the final puzzle piece to any sales funnel, and we're going to give you a few reasons why you need them. The Sales Funnel Whether you want your customers to give you their contact information, make a limited-time...

Email marketing

How to get a higher conversion rate with email marketing

Over the last few years, digital marketing and email marketing have seen a significant increase in business-to-consumer communications. It has become businesses' daily or weekly routine to provide their consumers with company updates, discount codes, freebies, etc. But with nearly every company using email marketing and fighting for their consumer's attention in their digital marketing strategies, it's hard to be one of the ones your consumers click on instead of sending it straight to...

Growing Your Email Marketing Database

Email marketing is the ultimate multi-tasker from the value provider, the deal revealer, the relationship builder, the sales closer, the news sharer to the brand ambassador. It can be the best way to stay in touch with your customers and keep them ready to click, share and buy. To stay in your customer's minds, and getting your subscribers to follow your social media channels, the higher amount of subscribers you have the better your chances. Here...