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Marketing

Marketing advice from the superhero agency. Chris Ryu has been marketing huge brands for over 15 years. Visit our Sturminster Newton Office.

5 Benefits Of Pay-Per-Click

PPC (Pay-Per-Click) is a form of advertising in that you only pay for the traffic or clicks that your advert generates. Google ads are one of the most popular pay-per-click advertising platforms, so what are the benefits of pay-per-click advertising for your business? Benefits OF Pay-Per-Click: 1. Speed-to-market: Unlike organic SEO, PPC ads can be launched quickly, bringing in targeted traffic and qualified leads to your website. 2. Reaching your audience: With PPC advertising, you can enter...

7 Reasons Why A Logo Is Important

When starting a business the logo is just important as the name of your business. You may be thinking, but why is a logo important and what are the benefits to them? Well firstly it grabs attention, it makes a strong first impression, is the foundation of your brand identity, it is something people remember, separates you from the competition, and so much more...

5 Benefits Of Content Marketing

Growing your audience engagement, developing your brands' existence, and driving sales, all comes down to one main method; content marketing. Content Marketing is all about being consistent. Consistent brand messaging is one of the many factors that determine the growth and success of your business. By consistently creating content for your business establishes your credibility, builds trust, and strengthens your reputation. By providing valuable, actionable insights and resources that your target audience needs, you can...

The Importance Of Social Media Marketing

Social Media has become the most influential and important virtual space where the platform is not only used for social networking but it a fantastic way of getting your brand out there and your products/services. Done right, it can be the maker between being successful or a failure for you and your business. There is so much more to Social Media Marketing than just putting things on social media- whether that is Facebook, Instagram,...

How To Up Your Social Media Game

If you are a business owner then it is impossible to ignore the huge impact social media could have on your business. If you aren't aware of the many impacts social media has on your business then you need to get up to date with it, fast. You wouldn't want to be missing out on all the potential new business you could have. If you are already spending money on advertising in say...

The purpose of a logo

The sole purpose of a logo is identification. The clearer the logo, the better. Every business needs a strong and powerful logo. Trends come and go all the time, what we think a good logo might be will drastically change in time. The goal to create a good logo is to identify the person, the product, and the business you're providing. A few tips for making an effective logo: Know the brand. Know your audience. ...

Using social media for your business

73% of the UK population uses social media on the daily, so using social media to get your business be seen is the perfect tool for doing so. Especially if you are a small business or only just starting up your business. A key factor in using social media for your business is to create a connection with your audience / followers. If you’re authentic with your followers you will automatically build a trust...

Benefits of Pay Per Click

PPC (Pay-per-Click) is a form of advertising in that you only pay for the traffic or clicks that your advert generates. Google ads are one of the most popular pay-per-click advertising platforms, so what are the benefits of pay-per-click advertising for your business? Easy to create Whether you're creating the adverts yourself or have a web agency like us putting your ad campaigns together, they are relatively easy to create. Instant results Alongside organic marketing like writing...

Lights, Camera, Call to Action

On a daily basis, consumers see calls to action in many different formats; on websites, emails, social media advertising, etc. But why are they so important? No matter what you're using them for, calls to action are the final puzzle piece to any sales funnel, and we're going to give you a few reasons why you need them. The Sales Funnel Whether you want your customers to give you their contact information, make a limited-time...

Email marketing

How to get a higher conversion rate with email marketing

Over the last few years, digital marketing and email marketing have seen a significant increase in business-to-consumer communications. It has become businesses' daily or weekly routine to provide their consumers with company updates, discount codes, freebies, etc. But with nearly every company using email marketing and fighting for their consumer's attention in their digital marketing strategies, it's hard to be one of the ones your consumers click on instead of sending it straight to...