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Sturminster Newton, Dorset
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Marketing

Marketing advice from the superhero agency. Chris Ryu has been marketing huge brands for over 15 years. Visit our Sturminster Newton Office.

Up Your Social Media Game

If you are a business owner then it’s impossible to ignore the impact social media could have on your business. If you aren’t aware of this then you need to get acquainted fast as you could be missing out on potential new business. If you already spend money on advertising in say magazines, local papers or radio stations then it’s worth investing some of that budget into an online social media campaign.Whilst it’s...

PPC (Pay Per Click) What Are My Options?

When it comes to advertising online you have many options at your disposal. It can easily be confusing where to start or what options are more suited to your business and end goal, be it sale transaction or a form completion and submission.One of the main options for marketing your business online is PPC or pay per click as it’s known, sometimes called sponsored listings. This is the process where you pay for...

Is SEO Expensive?

If you’re a business owner with a website then chances are you will have come across the term SEO or search engine optimisation. SEO is the process to get your website ranked in the free search engine listings, often called organic listings.You might have even approached a few companies that offer SEO as a service, if this is the case you will have probably been shocked at the cost or quotes you received....

SEO In Order of Importance

 Site Speed & SecurityIn todays fast paced world Google is always changing it’s Algorithm or way it ranks websites in the free organic rankings.  As more and more people search online then Google needs to make sure the websites suited to their needs and searches are placed at the top of the results, the websites that are more likely to provide what the searcher needs and also provide the best user experience.For this...

Beginners Guide to PPC (Pay Per Click)

When it comes to online marketing Dorset Tech know a thing or two about how to best advertise your website and get new business. One of the main services we provide is SEO (search engine optimisation) which is the process of achieving the free organic rankings in Google however we are equally as experienced and knowledgeable with pay per click advertising.For many people pay per click may seem like a daunting prospect however...

Beginners Guide to SEO

What is SEO?SEO or (search engine optimisation) is the process where you work on your website to gain free or organic rankings in search engines, mainly Google. These are the results you see when you do a Google search though be careful to not confuse them with the paid adverts (usual say paid or sponsored listings around them). Organic free rankings tend to appear below paid listings.The action to get your website to...

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Local or National SEO Rankings, Which Should You Go For?

When it comes to creating a strategy to achieve the free rankings in Google, one of the decisions you need to make is which keywords to go for. Keyword research should always be the first task you perform and one of the decisions you make is should you target national rankings for example “carpet fitters” or local rankings like “Dorset carpet fitters”.You can easily spend hundreds or thousands of pounds on trying to...

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Choosing Metatags

What are Meta Tags?Meta tags are the part of your websites code that inform Googles search bot crawler on what your website is about and the products or services you provide.  The information is not visible to people viewing your website, but it can be seen by search engines and search engine crawlers, sometimes called spiders. Meta tags are part of your HTML code that only search engines can see.Meta tags are used...

What is a Landing Page?

What is a Landing Page?

You might have heard the phrase “landing page” when discussing website design or search engine optimisation and PPC (Pay per click). But what is one? As the name suggest it’s a page your site visitors land on when visiting your website. Normally it’s a page you have directed your website traffic to, so you can get site visitors to perform an action be it purchase, form completion or any other action.Most other pages...

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What’s the difference between onsite and offsite SEO?

When you first embark on an SEO programme the tasks and factors involved can be quite daunting.  So many details that require your attention. Don’t do this but do that etc. You’ve probably read many conflicting articles or websites each one proclaiming to be the oracle when it comes to SEO. There’s 2 different types of SEO – Onsite and offsite, both require different things. Below we will break it down and make...